ROLE: CONCEPT / CREATIVE DIRECTION / DESIGN
—
Targeting a younger audience and revitalizing a stalwart beauty brand whose growth had stalled.
—
*These concepts are for review only to show a breadth of thinking, and art and design craft, and are not to be shared. Any claims, product benefits, and promises made on these concepts, whether implied or actual, are shown merely to help communicate and add dimension to the idea. They are not claims, product benefits, or promises held or endorsed by the brands, products, or medications represented. Additionally, brands represented herein are property of their respective trademark owners. Thank you for your understanding.